About Joe Daniels

Joe Daniels is a positioning expert who builds audiences for coaches and consultants, turning their big ideas into magnetic LinkedIn presences that attract ideal clients. His mix of sharp strategy and personable coaching empowers service businesses to claim a clear, differentiated voice and accelerate revenue.

Joe Daniels has been a guest on The Business Owner’s Journey podcast:

Current Role and Expertise in Positioning Strategy

Joe Daniels is best known for one-to-one Business and LinkedIn Coaching, guiding entrepreneurs to craft a unique value proposition, refine their ideal client profile and design a positioning strategy that scales. Through his flagship sessions at JoeDaniels.co, clients learn exactly how to stand out, communicate authority and lead conversations that convert.

A single sentence often sums up the impact:
Your thought leadership deserves an audience that is ready to buy.

Ventures and Projects that Drive Business Growth

Beyond coaching calls, Joe’s toolbox includes:

Each project loops back to the same goal - scaling a service business with clarity and confidence.

Publications and Thought Leadership for Entrepreneurial Coaching

Joe shares weekly frameworks, swipe-worthy hooks and positioning tactics on LinkedIn, sparking lively discussion among founders and business leaders. His appearances on podcasts like The Business Owner's Journey Joe's insightful perspective the conversation around business leadership and service business scaling.

Awards and Media Mentions on Competitive Differentiation

Joe’s work is regularly spotlighted on entrepreneur podcasts and marketing newsletters that value actionable insight over hype. Speaking invitations flow in because listeners appreciate his straight-talk approach to competitive differentiation.

Client success stories - think specialists doubling monthly leads within a quarter - remain his proudest proof of impact.

Personal Life and Background that Shape His Coaching Voice

Originally a corporate strategist, Joe pivoted to small business and personal brands after realizing experts struggled not with skill but with messaging. His analytical mindset blends with a storyteller’s heart, producing coaching that is equal parts numbers and narrative.

Away from Zoom calls you’ll find him running local trails, sketchbook in hand, jotting content ideas between miles. The creative reset fuels fresh angles for the next client session.

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Entrepreneur and business advisor Nick Berry's headshot on a dark gray background.

Nick Berry is an American entrepreneur and business advisor, whose track record includes founding, leading, and advising award winning small businesses since 2002.

After his most recent exit he founded Redesigned.Business to mentor and coach to other entrepreneurs and business owners who are looking for a trusted (and proven) advisor.  

Among peers, colleagues and clients, Nick has been referred to as both 'The Business Guy' as well as 'The Anti-Guru', due to his pragmatic approach and principled leadership.

He shares his insights and lessons learned, along with those of his expert guests,
on his podcast, 'The Business Owner's Journey'.