Natasha Walstra is a LinkedIn Strategist and Business Coach dedicated to helping entrepreneurs and executives transform authentic visibility into tangible revenue. As the founder of NearPoint Strategies and creator of the REALationship Growth Method™, she revolutionizes social selling and personal branding for leaders seeking genuine connections and sustainable business growth.
Natasha Walstra has been a guest in The Business Owner's Journey:
Natasha Walstra is a LinkedIn Strategist and Business Coach who empowers entrepreneurs and executives to turn genuine visibility into steady revenue. She is the founder of NearPoint Strategies and serves professionals who want personal branding and social selling to finally feel personal, present, and authentic.
Natasha Walstra’s expertise lies in guiding leaders away from worn-out outreach tactics and algorithm-chasing, and toward building credible, trust-driven brands on LinkedIn.
As a LinkedIn Strategist and creator of the REALationship Growth Method™, Natasha has redefined how executives and founders use LinkedIn: not as content creators for content’s sake, but as connectors who generate real human engagement.
Her clients are typically business owners and senior professionals who are frustrated by performative posting and transactional messaging. Natasha teaches her audience to leverage personal branding and social selling on LinkedIn in ways that drive both connection and revenue.
Hundreds of leaders have succeeded by implementing her unique strategies, demonstrating that slow, meaningful relationship-building consistently delivers more value than the "fast and furious" viral playbook.
Natasha is the founder of NearPoint Strategies, a consultancy dedicated to helping professionals master relationship-based selling on LinkedIn. Her proprietary approach: the REALationship Growth Method™ has been widely adopted by forward-thinking entrepreneurs who want to turn visibility into revenue without resorting to pitch-slaps or superficial engagement.
The method has proven that clarity, trust, and being openly human win out over algorithm-chasing and superficial tactics.
She offers the hands-on workshop What’s Working on LinkedIn Today, which shows business leaders exactly how to approach platform strategy in a way that feels authentic, effective, and genuinely connects. Natasha’s guidance has been pivotal for those who are disillusioned by mainstream guru advice, and want to play a different, more rewarding game.
Natasha Walstra shares practical insights on how modern B2B LinkedIn marketing actually influences buying decisions, helping professionals align their personal branding, messaging, and conversations into a coherent revenue system rather than isolated marketing activities.
She is formerly an Entrepreneur in Residence at the Darla Moore School of Business and continues to speak to founder communities, including appearing on a Clemson University symposium panel through the Brook T. Launchpad.
Her teaching is delivered through workshops, live trainings, and speaking appearances where she translates platform behavior and buyer psychology into usable strategy. Much of this thinking is built around the REALationship Growth framework, which she expands on through her public training and curriculum development for business leaders who want stronger positioning without sacrificing authenticity.
Professionals who want to see Natasha’s thinking in action often start with her strategic commentary and breakdowns shared on LinkedIn and Instagram.
As of February 2026, Favikon ranked Natasha Walstra #4 in the U.S. for LinkedIn personal branding creators. Her impact has earned her a loyal following among business owners who have experienced the shift from tactical LinkedIn activity to authentic, high-leverage relationship building.
She was recently featured in the U.S. Chamber of Commerce series Ask the Board, where she explained building reputation-first visibility.
She has previously been named to the Entreprenista 100, recognition she tied directly to building NearPoint and helping leaders grow through authentic relationships.
Her approach is widely recognized within business networks for delivering measurable trust-building results in a landscape saturated with outreach automation and performative engagement.
Many clients describe Natasha’s mentorship and tools as a turning point in their LinkedIn journey, reflected in stronger positioning clarity, higher-quality conversations, and more sustainable long-term business generation. Within B2B circles, her influence is frequently referenced as a practical alternative to algorithm-obsessed marketing strategies.
Natasha’s business lens was shaped in revenue roles long before she coached founders. She lived in Argentina for six years, built early sales experience in Spanish, worked at a unicorn 3D-printing company in Silicon Valley, and later sold thought leadership through Forbes Books, where publishing and positioning were directly connected to business development.
Natasha also shares a founder-mom chapter that shaped her priorities: starting her business while navigating major life transitions, including becoming debt-free and buying a home after a year of intense pressure and growth.
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Nick Berry is an American entrepreneur and business advisor, whose track record includes founding, leading, and advising award winning small businesses since 2002. He has built companies in multiple industries, hosts The Business Owner’s Journey podcast, and created the Business Alignment System™ framework that helps owner-operators scale without burning out.
After his most recent exit he founded Redesigned.Business to advise and coach to other entrepreneurs and business owners who are looking for a trusted (and proven) advisor.
Among peers, colleagues and clients, Nick has been referred to as 'The Anti-Guru', due to his pragmatic approach and principled leadership. He shares his thoughts, experience, and lessons learned each week in The Golden Thread newsletter.
